In a beauty world where new products launch daily, it’s a breath of fresh air to discover a brand that puts emotion into bottles. Such is the case with byredo, founded by Ben Gorham.
Taking a minimalist Scandi approach, the Stockholm-based brand combines a love of clean beauty with inspiration and influences from Gorham’s Indian heritage. The results are luxurious scents that invigorate your senses and inspire a nomadic sense of exploration.
1. Gypsy Water
A glamorization of the Romany life style, this scent of fresh soil, deep forests and campfires illustrates the dream of a free, colorful lifestyle close to nature. Its earthy accords of sandalwood, pine needle and amber meld beautifully with striking citrus notes for a distinctive fragrance that will turn heads.
Ben Gorham’s creative vision and fascination for certain places has influenced every one of his unisex perfume, cologne and room sprays. He uses few but powerful ingredients to create these unique aromas that are both luxurious and minimalist.
2. Body Lotion Gypsy Water
A lotion that hydrates skin with a touch of whimsy. Enriched with antioxidant Vitamin E, this indulgent formula smoothes and softens the complexion. Its fragrance glamorizes the Romany lifestyle, inspired by Ben Gorham’s fascination for myth. It combines the rugged reality of fresh soil and campfires with dreamy notes of bergamot, juniper berries, lemon and pepper.
Woody notes of pine needle and sandalwood associated with intense amber and fresh citrus evoke the fever of gypsy nights spent in the forest. Its base notes of incense, orris and vanilla are long-lasting.
3. Rose Centifolia Body Lotion
Powerful and revitalizing, this body lotion is enriched with rose water, water-locking Hyaluronic Acid and natural extract of centifolia rose for prolonged hydration and smooth skin. This luscious lotion absorbs deeply without greasy residue.
Rose essential oil prevents oxidative stress (which happens when unstable molecules steal electrons from important cells, leaving them fundamentally unbalanced) by stabilizing cell structure.
Organic shea butter is nourishing, while macadamia nut oil and herbal infusions of horsetail, comfrey root and leaf, and elder flowers soothe, soften and nourish skin. This body lotion has a refreshing floral scent with notes of fresh greens and rose petals, enhanced with an uplifting zing of geranium and juniper.
4. Shower Gel Gypsy Water
Fragrance-obsessives know Byredo for its sleek candles in chic vessels—and now the Stockholm-based brand is expanding into body care with a line of dreamy shower gels. The range—which includes Mojave Ghost and Gypsy Water—will linger on skin, leaving it smooth and pampered.
An olfactory glamorization of the Romani lifestyle, this dramatic composition evokes fresh soil, deep forests and campfires to illustrate the dream of a free and colorful life close to nature. The scent of pine needle and sandalwood is complemented by bergamot and vanilla for a sweet reverie.
5. Body Wash Gypsy Water
Elevate your daily shower into a moment of indulgence with this body wash that enhances your fragrance for longer wear. An olfactory glamorisation of the Romani lifestyle, this enchanted composition evokes rugged soil and smoky campfires with dreamy notes of bergamot, lemon, pepper and juniper berries. The woody scent of pine needle and sandalwood completes the evocation of a free and colorful lifestyle surrounded by nature.
Notes of bergamot, lemon, pepper, and juniper berry combine with heart notes of incense and orris root and base notes of pine needle amber, and sandalwood.
6. Floral Body Wash Gypsy Water
Unleash the wanderlust with this scented body wash that beautifully scents skin. It evokes the rugged beauty of fresh soil and campfires in a forest, with notes of pine needle, sandalwood and lemon that linger to encourage a free lifestyle.
Byredo was founded in 2006 by Ben Gorham with the ambition to translate memories and emotions into products and experiences. Its cult fragrances use raw ingredients and tell a story.
7. Hand Cream Gypsy Water
Indulge your hands with this luxurious hand cream infused with the Gypsy Water fragrance for softened skin and divine scent. It comes in a smart travel-size tube that is easy to keep in your bag for everyday use.
An olfactory glamorisation of the Romani lifestyle, inspired by Ben Gorham’s fascination with the myth. The rugged reality of fresh soil and smoky campfires is blended with a dreamy reverie of bergamot, lemon and juniper berries.
8. Hair Perfume Gypsy Water
Channeling your inner free spirit, this hair perfume from Byredo is formulated to cling to your locks’ fibres and grow more intense throughout the day. The fragrance of fresh soil, deep forests and campfires evokes the dream of a colorful lifestyle rooted in innate nomadism.
Opening notes of pepper, bergamot and juniper berries meet the woody scents of pine needle and sandalwood to evoke a wild and mysterious journey. Middle notes of incense and orris bring you back to your favourite spot beside the campfire.
9. Body Lotion Gypsy Water
Each of the fragrances from Byredo tell a story; Gypsy Water is an ode to Romani culture, its unique customs and intimate beliefs. The scent glamorizes the myth of a free and colorful lifestyle close to nature, blending rugged earthy elements like fresh soil, deep forests and campfires with a dreamy reverie of lemon, bergamot and juniper berries.
Contains aqua (water), caprylic/capric triglyceride, butylene glycol, parfum (fragrance), shea butter, dimethicone, glycerin, steareth-21, xylitol, polymethyl methacrylate, cetyl alcohol, phenoxyethanol, xanthan gum, tocopheryl acetate, limonene, citral, bht.